Outreach and reply management
Outreach stays tied to campaigns the team has approved. Replies can be classified, follow-up tasks created, and the history kept on the account. Stop and suppression rules are applied where the connected tool supports them. A rule the tool cannot carry out is left for the team.
What goes in
Approved campaigns, reply streams, account history, follow-up rules, and the stop or suppression rules your tools can enforce.
What the engine does
- Connect the campaign to reply classification and account history.
- Create follow-up tasks from the rules you set.
- Route interested responses to the team.
- Apply stop and suppression rules through integrations that support them.
What your team receives
Classified replies, follow-up tasks, and updated account history. Interested responses reach the team. A rule a tool cannot enforce is not treated as if it ran. Follow-up tasks are created only from the rules you set.